Everything your product team runs on

12 skills, 14 frameworks, and 34 reference files for research, strategy, specs, design, and planning. Context files that make every output yours. References that give every skill depth.

3 components. 12 skills. 14 frameworks. 34 reference files. Delivered via CLI. Works with any AI tool.

The system

Three components that work together.

Skills are universal. Context is yours. When you run a skill, it loads both. The output follows proven methodology and sounds like your brand.

Skills (12)

Research, strategy, sprint planning, user flows, prototyping, design, and positioning. Each skill encodes proven methodology so every output is senior-level, consistent, and grounded from the start.

Context

Your positioning, voice, users, competitors, and product details. Loaded automatically into every workflow so the output sounds like your brand, not generic. Updated once, applied everywhere.

Frameworks (14)

Proven models for prioritization, research, messaging, decision-making, stakeholder communication, and change management. The structure behind every consistent, repeatable output.

Universal expertise, built in.

Strategic Advisory

Roadmaps, prioritization, OKRs, strategic decisions, stakeholder management, business model analysis

Research Synthesis

User interviews, research reports, validation testing, synthesis methods, competitive analysis

Product Communications

PRDs, specs, briefs, stakeholder updates, communication dynamics

UX Design

Wireframes, user flows, UI copy, design critique, ideation methods, design systems

Product Analytics

Metrics frameworks, dashboards, A/B test plans, data storytelling, experimentation

Prototyping

Coded prototypes, demos, proof-of-concepts, prototyping methods

Project Management

Sprint planning, tracking, retrospectives, agile practices, PM templates

Technical Documentation

User guides, API docs, release notes, information architecture

Visual Communication

Presentations, diagrams, data storytelling, presentation patterns, diagramming

Product Marketing

Positioning, messaging frameworks, launch briefs, competitive messaging, content strategy

Go-to-Market Planning

Pricing strategy, launch planning, channel strategy, sales enablement

Skill Building

Create new custom skills, document expertise, build reference files

Custom Setup clients get additional skills built for their workflows.

One command to setup. One to update.

Open your terminal in any project directory and run the command below. The CLI will scaffold your entire Baseline system (skills, context files, frameworks, and AGENTS.md) right into your project.

No account required. No dependencies to install. Just npx and you're running.

Initial Setup

$ npx @baseline-studio/cli init

Baseline Core v2.10.1

? Company name: Acme Corp

? What does your company do: B2B SaaS for logistics

? Primary AI tool: Claude Code

Setting up your system...

Created skills/ (12 skills, 34 references)

Created context/core/ (identity, voice)

Created context/extended/ (product, users, ICP...)

Created frameworks/ (14 frameworks)

Created AGENTS.md

Done. Your system is ready.

Updating

$ npx baseline update

Current: v2.9.1

Latest: v2.10.1

Updating skills...

Updating frameworks...

Updating references...

Updating CLI...

Context files untouched.

Updated to v2.10.1.

AGENTS.md

The canonical instruction file.

AGENTS.md tells any AI tool how to find skills, load manifests, read context, and execute workflows. It's the single file that makes the entire system work.

Any AI tool that reads AGENTS.md gets the full system. No configuration. No plugins.

What's included

– 12 universal skills

– 14 reusable frameworks

– 34 reference files

– Context file scaffolding

– AGENTS.md (canonical instruction file)

– CLI access (init, update, status)

– GitHub repo structure

– Full documentation

Get Baseline Core - Free.

A complete AI system your team owns. Free to use. When you want it tuned to your business, there's a Custom Setup for that.